Overnight Marketing

A Vision Without Limits.

Starting a Business

 

Need help forming a business?  Let the folks at The Company Corporation give you a hand.  They will help you fill out all the paperwork, file it in your state and act as your Registered Agent
 

Do you have what it takes?

So you want to be your own boss! Maybe you're tired of taking orders from someone who doesn't know as much as you do about your job . . . or tired of fighting rush hour traffic . . . or disgusted with office politics . . . . Perhaps you are convinced you can make more on your own than you can working for someone else -- or you just want to bring in a little extra money to pay for a few luxuries in life -- or your family really needs two incomes but you don't want your kids to be latchkey kids. 

Whatever the reason you decided to start a business, you are the road to a very rewarding experience.  Will you venture be successful?  There is no way to predict the success or failure of your business.  However, if you "plan your work and work your plan", your success rate drastically improves.  We highly recommend that you create at the very least a Business Plan For the most effective way to plan your business you will also want to create an Advertising Plan/Budget and a Marketing Plan As a general rule; we recommend you set aside 10% of your business income for advertising.  In the beginning stages you may have to allocate additional funds.  You should still set aside 10% of your income for advertising so that you can get in the habit.

If you are starting an online auction business either with eBay or other auction service you will need eBay Business Planning Software.

Your initial start-up costs can vary depending on the type of business and how you intend to market it.  There are many sources for funding including; Government Grants (don't waste your money with those so-called grant sources, we will GIVE YOU the source), Credit Cards, Bank Loans, Loans from friends or family.  You may even have some cash lying around sufficient to launch your business.  We will explore all your funding options on the funding page.

Legal Business Pro: Promo Price (Download Only): $69.95                      This binder comes with Business Plan Pro

 

Where do you start?

So, you made it this far and you are ready to start your business.  What forms will you need?  What type of business should you start?  What about taxes?

First, let's explore the different business entities.

Business Insurance & Workman's Comp

Don't even think about it!  If you are in business, ANYTHING can happen.  Insurance is cheap.  You can pay as little as $10.00 or $20.00 per month to cover anything from fire to theft of your business property. Click here to get FREE quotes on your Business Insurance from multiple insurance companies.  You might also want to save money on your Auto Insurance, get  Health Insurance, Life Insurance or Home Owner/Renters Insurance Click here and choose the insurance you need.  Might as well get a FREE quote on all of them to see how much money you can save.

If you have employees the law requires you carry workman's comp insurance.  After you choose your business insurance company, ask them about workman's comp insurance, they will be able to help you.

Marketing Strategies

The BEST form of marketing is Word of Mouth Marketing.  What is Word of Mouth Marketing?

Word of mouth marketing: Giving people a reason to talk about your products and services, and making it easier for that conversation to take place.

On the Internet we call this phenomenon "Viral Marketing".   Master this and you will be successful beyond y our wildest dreams. 

The classic example of viral marketing is www.hotmail.com, one of the first free Web-based e-mail services. The strategy is simple:

Give away free e-mail addresses and services, Attach a simple tag at the bottom of every free message sent out: "Get your private, free email at http://www.hotmail.com " and, Then stand back while people e-mail to their own network of friends and associates, Who see the message, Sign up for their own free e-mail service, and then Propel the message still wider to their own ever-increasing circles of friends and associates.

Like tiny waves spreading ever farther from a single pebble dropped into a pond, a carefully designed viral marketing strategy ripples outward extremely rapidly.

Accept this fact. Some viral marketing strategies work better than others, and few work as well as the simple www.hotmail.com strategy. But below are the six basic elements you hope to include in your strategy. A viral marketing strategy need not contain ALL these elements, but the more elements it embraces, the more powerful the results are likely to be. An effective viral marketing strategy:

  1. Gives away products or services
  2. Provides for effortless transfer to others
  3. Scales easily from small to very large
  4. Exploits common motivations and behaviors
  5. Utilizes existing communication networks
  6. Takes advantage of others' resources

Should you try to capitalize on viral marketing? Absolutely. You'd be a fool not to incorporate into your email campaigns value in some shape or form that would inspire forwarding. Without a doubt, you should reap the benefits of reaching more than your target audience, stretching those advertising dollars. But understand that viral marketing is a tactic, a strategy, and an integral element of your offer. One that works toward achieving your campaign objectives. Incorporate this knowledge into your email campaigns.

Many of you will forward this link to your friends.  That is Viral Marketing in a nutshell.